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TikTok Ads Management for E-Commerce — Native Video Advertising That Reaches
New Audiences

TL;DR
Digital Rocket manages TikTok advertising for e-commerce brands as part of a multi-channel paid media strategy. We produce native vertical video creative in-house, manage campaign setup and optimisation, and coordinate TikTok with your Meta and Google campaigns. Our documented TikTok results include a CPA improvement from $274 to $190 during a structured testing phase.

What Is Included

Campaign management — setup, targeting, bidding, and daily optimisation
Native video creative — produced in-house, designed to look organic on TikTok
Audience testing — interest, behaviour, and custom audience testing with structured methodology
Cross-platform coordination — TikTok aligned with Meta and Google
Performance reporting — CPA, ROAS, view rates, and conversion data integrated with full-channel reporting

Who This Is For

TikTok Ads is available as an add-on channel for e-commerce brands already running profitable Meta and Google campaigns. TikTok is best suited for brands with products that benefit from video demonstration, have a younger target demographic, or need to expand beyond Meta's audience pool.

Pricing

TikTok Ads management is available as an add-on to existing engagements. Pricing is included in your monthly management fee when added to an existing Meta + Google engagement.

Frequently Asked Questions

After your Meta and Google campaigns are profitable. We typically test TikTok after 3-6 months of stable performance on Meta and Google.

Yes. TikTok creative must look native to the platform. Polished brand ads underperform. We produce content that looks like organic TikTok videos — faster hooks, authentic style, vertical format.

TikTok typically starts with higher CPAs than Meta during the testing phase. Our documented results show CPA improving from $274 to $190 during structured testing.

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