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E-Commerce Marketing for Shopify Brands — Full-Funnel Performance Marketing for DTC Brands

TL;DR
We run multi-channel e-commerce marketing for Shopify brands generating $1M+ revenue. Our clients span pet products, baby products, food & beverage, supplements, and DTC consumables. We've delivered 4.32 MER on Meta, 10.36 blended MER across channels, and 211.12 email ROAS. We handle paid ads, email, CRO, creative optimization, and data infrastructure end-to-end.

What We Manage for E-Commerce Brands

Meta Ads. — Campaign strategy, audience targeting, creative testing, and optimization across Instagram and Facebook. Conversion API setup for accurate ROAS tracking and sophisticated pixel-level attribution.
Google Shopping. — Feed optimization, product-level bidding, and search ads for high-intent traffic. Structured data implementation and continuous performance tuning across Search and Shopping campaigns.
Email Marketing. — Segmented automation flows, list growth, and revenue-driving campaigns. We execute in Klaviyo and Omnisend with documented 211.12 ROAS across e-commerce clients.
Conversion Rate Optimization. — Landing page optimization, checkout flow analysis, and A/B testing to reduce friction. Every improvement compounds with paid traffic investment.
Performance Creative. — Ad copy and design testing, carousel sequences, and video optimization. We identify high-performing creative angles and scale them across channels.
Tracking & Data Infrastructure. — Conversion API, UTM implementation, BigQuery dashboards, and server-side tracking. Clean data infrastructure is the foundation for profitable scaling.

Documented Results

4.32 MER — Meta Ads return, delivering $4.32 in revenue for every $1 spent on Meta platforms. Reflects sophisticated audience targeting and continuous creative optimization.
10.36 Blended MER — Across all paid channels combined—Meta, Google Shopping, and Search. Demonstrates the compounding effect of integrated channel strategy and attribution discipline.
211.12 Email ROAS — Email marketing return on ad spend across our Shopify client base. Built on segmented automation, list quality, and revenue-focused copy.
Multi-channel attribution — Clean conversion tracking from click to purchase order, enabling accurate channel allocation and informed budget decisions across platforms.

Who This Is For

$1M+ annual revenue on Shopify. — You're running meaningful volume and have data to optimize against. You need sophisticated analytics and channel management, not beginner-level strategies.
Pet, baby, food & beverage, or supplement brands. — We've built deep expertise in high-margin DTC categories with repeat-purchase economics. We understand your customer acquisition cost targets and LTV benchmarks.
Ready for full-funnel management. — You want an agency that owns the entire customer journey—top of funnel paid ads through post-purchase email. No coordination headaches across vendors.
Performance-focused organizations. — You measure success in MER, ROAS, and unit economics. You're not interested in vanity metrics. You want transparent attribution and continuous optimization.
Scaling beyond founder involvement. — As your business grows, you need expert management of paid budgets, creative testing, and email strategy. You need systems that scale without scaling headcount.

E-Commerce Agency Questions

We typically see meaningful data within 2-4 weeks for paid ads and 6-8 weeks for email automation. The exact timeline depends on your traffic volume, average order value, and customer acquisition cost. We provide weekly performance reviews and transparent attribution from day one.
We can integrate with existing vendors or consolidate everything under our management. Most of our clients benefit from end-to-end coordination—we align Meta, Google, email, and CRO around a single strategy rather than treating channels separately. We'll give you an honest assessment during the discovery call.
We implement Conversion API for server-side tracking, set up BigQuery dashboards for blended attribution, and provide weekly reports showing MER by channel and customer cohort. You'll see clear ROI calculations tied to actual revenue, not impressions or clicks.
Yes. We work in Klaviyo and Omnisend natively and can integrate with most platforms. Our email strategy remains consistent regardless of platform—segmentation, automation flows, and revenue-focused copywriting are the drivers of 211+ ROAS, not the tool.
Scale, speed, and systems. We run the same playbooks across dozens of brands—so your brand benefits from cumulative learning. We maintain dedicated creative teams, data engineers, and strategists. You get specialist expertise without hiring and managing multiple full-time employees.

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Meta Ads Google Ads Email Marketing CRO Performance Creative Tracking & Data